Client: ERZBISTUM BERLIN Role: INTERN ( CONCEPT & DESIGN ) Agency: KAKOII

THE BRIEF: Encourage parish members to join the 2026 church committee elections by making participation feel meaningful, personal, and relevant.

INSIGHT: People engage more when they feel seen and believe their voice has real impact, rather than perceiving church structures as distant.

IDEA: A campaign that puts individuals at the center, framing participation as a personal contribution that actively shapes the future of the church.